Profile

My name is Oluwadamilola Elizabeth Adeniji, a graduate of Economics and the Founder of Daezyroyals, a bespoke leather and Afrocentric brand. I lead a small but diverse team many of whom are women and first-time workers. I make data-informed decisions on pricing, production volume, and partnerships while balancing quality, sustainability, and profitability. My leadership style emphasizes accountability, skill development, and continuous improvement, which has enabled the business to scale production, maintain an 80% repeat-customer rate, and successfully train over 300 youths. Through structured planning and mentorship, I consistently drive results aligned with both business growth and social impact.