Dear Entrepreneur,

Some of us have what I like to call “shiny object syndrome.”

This is one of the biggest struggles in entrepreneurship—constantly losing our focus to new “shiny” things—and thus when you say “yes” to something, you fail to stick with it.

Remember that when you say “yes” to something new, you’re saying “no” to the thing you’re already working on, or the thing you originally said “yes” to. And the sad truth is that if you continue to abide by this lifestyle, you’ll never get anything done.

I know a lot of entrepreneurs who’ve abandoned their current startup, to create a fintech startup, immediately Paystack got acquired for several millions of dollars. With no prior knowledge of the fintech sector, they’re building something that they have no understanding of or no passion for.

You owe it to yourself to follow through with the original thing you’ve said yes to, or else, you will just keep going on a never-ending loop, and trust me, it’s so exhausting.

With love,