Dear Entrepreneur,

They say “business is a combination of war and sports”, so always learn to look for unfair advantages over your competition.

The best and most successful entrepreneurs know that a great business is built around a secret that is hidden and isn’t public knowledge. This secret is known as the “business strategy”.

You may know the business model of a successful company, but its business strategy is what remains hidden from the outside.

As an entrepreneur, jump on any advantage you discover. Competitors win with such advantages. This could be key relationships and partnerships with established stakeholders, expert understanding of the industry, and insights and vision you have, so you know the right timing, but others aren’t aware.

However, whatever you do, make sure that your hard work is completely honest, because honest work tends to outlast the competition over time.

With love,